Welcome new users with clear, engaging onboarding

Welcome new users with clear, engaging onboarding

Welcome new users with clear, engaging onboarding

Welcome new users with clear, engaging onboarding

Hypotenuse AI

Hypotenuse AI

Hypotenuse AI

laptop displaying Hypotenuse AI web platform

Hypotenuse AI is a SaaS content marketing platform that leverages generative AI to automate content creation for businesses. Since generative AI is still relatively new to the market, we designed a smooth and intuitive onboarding process to ensure new users can easily navigate and utilise our platform.


The onboarding process includes in-app tutorials, comprehensive help guides, and detailed orientation documents to help new users quickly familiarise themselves with the platform.

Hypotenuse AI is a SaaS content marketing platform that leverages generative AI to automate content creation for businesses. Since generative AI is still relatively new to the market, we designed a smooth and intuitive onboarding process to ensure new users can easily navigate and utilise our platform.


The onboarding process includes in-app tutorials, comprehensive help guides, and detailed orientation documents to help new users quickly familiarise themselves with the platform.

Hypotenuse AI is a SaaS content marketing platform that leverages generative AI to automate content creation for businesses. Since generative AI is still relatively new to the market, we designed a smooth and intuitive onboarding process to ensure new users can easily navigate and utilise our platform.


The onboarding process includes in-app tutorials, comprehensive help guides, and detailed orientation documents to help new users quickly familiarise themselves with the platform.

User research

UX strategy

UI/UX design

Content strategy

Content design

User research

UX strategy

UI/UX design

Content strategy

Content design

User research

UX strategy

UI/UX design

Content strategy

Content design

User research

User research

Observe user behaviour in real-time

Observe user behaviour in real-time

Observe user behaviour in real-time

Through observing logged user sessions, we identified key chokepoints and areas of struggle that need to be proactively addressed. We also reached out to select users to gain deeper insights into bottlenecks and areas of confusion.

Through observing logged user sessions, we identified key chokepoints and areas of struggle that need to be proactively addressed. We also reached out to select users to gain deeper insights into bottlenecks and areas of confusion.

Through observing logged user sessions, we identified key chokepoints and areas of struggle that need to be proactively addressed. We also reached out to select users to gain deeper insights into bottlenecks and areas of confusion.

UX strategy

UX strategy

Develop complementary help features

Develop complementary help features

Develop complementary help features

We designed a quick and easy onboarding process that guides users to key features on our platform and provides additional resources for education. Tooltips and in-app tutorials complement this process, making it less daunting for new users.

We designed a quick and easy onboarding process that guides users to key features on our platform and provides additional resources for education. Tooltips and in-app tutorials complement this process, making it less daunting for new users.

We designed a quick and easy onboarding process that guides users to key features on our platform and provides additional resources for education. Tooltips and in-app tutorials complement this process, making it less daunting for new users.

  • Hypotenuse AI help guide for HypoChat
  • Tutorial on Hypotenuse AI web platform
  • Tutorial on Hypotenuse AI web platform
  • Tooltip on Hypotenuse AI web platform
  • Hypotenuse AI help guide for HypoChat
  • Tutorial on Hypotenuse AI web platform
  • Tutorial on Hypotenuse AI web platform
  • Tooltip on Hypotenuse AI web platform

Content design

Content design

Design a clear orientation document

Design a clear orientation document

Design a clear orientation document

For the main orientation document, we focused on helping users discover important features and access useful resources without overwhelming them with excessive information. By guiding users effectively through our platform, we also help them see value in using our tools.

For the main orientation document, we focused on helping users discover important features and access useful resources without overwhelming them with excessive information. By guiding users effectively through our platform, we also help them see value in using our tools.

For the main orientation document, we focused on helping users discover important features and access useful resources without overwhelming them with excessive information. By guiding users effectively through our platform, we also help them see value in using our tools.

Welcome document on Hypotenuse AI web platform
Welcome document on Hypotenuse AI web platform
Welcome document on Hypotenuse AI web platform
Welcome document on Hypotenuse AI web platform

By refreshing the onboarding process, we have significantly improved new users' ability to navigate the app effectively, enhancing the overall user experience. The updated process is designed to be intuitive and user-friendly, guiding users step-by-step through key features and functionalities. This not only reduces the learning curve but also highlights the unique value our product offers.

By refreshing the onboarding process, we have significantly improved new users' ability to navigate the app effectively, enhancing the overall user experience. The updated process is designed to be intuitive and user-friendly, guiding users step-by-step through key features and functionalities. This not only reduces the learning curve but also highlights the unique value our product offers.

By refreshing the onboarding process, we have significantly improved new users' ability to navigate the app effectively, enhancing the overall user experience. The updated process is designed to be intuitive and user-friendly, guiding users step-by-step through key features and functionalities. This not only reduces the learning curve but also highlights the unique value our product offers.

© The Digital Playwright

© The Digital Playwright